Kū aʻe ka mākeke ʻo "Waina Kahiko", RFID Retrospective Anti-counterfeiting e hōʻike ana i kona mākau

“I loko o nā makahiki he ʻumi i hala aku nei, hohonu loa koʻu ʻano. Ua hoʻololi ʻo Liquor i ka waina ʻulaʻula i ka ʻaina ʻaina a ka mea kālepa. I nā makahiki ʻelua a ʻekolu paha i hala, ua maopopo he ʻokoʻa ka rama i ka rama kahiko mai nā wai ʻona ʻē aʻe. Hiki i ka waiʻona kahiko ke haʻi hou aku i nā moʻolelo. ” Ua haʻi ʻo Lunahoomalu ʻo PAX a me Luna Hoʻokele Nui ʻo Hu Run i kekahi mau hoʻololi i ka mākeke inu lama i kona mau maka.

E wehe i ka APP e heluhelu i nā hōʻike hou loa. I Kina, ke kipa ʻana i nā ʻohana a me nā hoaaloha, a me ke kipa ʻana no ka hoʻokipa ʻana he mea nui ia me ka moʻomeheu waina. Me ka hoʻomaikaʻi ʻana o ka nohona o ka poʻe, e loli mau ana nā koi no ka maikaʻi o ka waina. I nā makahiki i hala aku nei, ua lilo ka "inu lama ʻana" i mea makemake nui ʻia ʻo Up.

ʻImi ʻia ka waina kahiko e ka mākeke, a kiʻekiʻe ke kumukūʻai o ka ʻike pilikino

ʻO ka mea i kapa ʻia he waina kahiko, he wāina ia i mālama ʻia no ka manawa lōʻihi, e like me Moutai i nā makahiki he 10 i hala. Me ka "hoʻonui ʻana o ka ʻai ʻana" o ka waiʻona, ua ʻike nui ʻia ka waina kahiko e nā mea kūʻai aku, a ua lilo i manaʻo nui ʻia ka "waina kahiko = waina maikaʻi". .

I kēia mau lā, ua hoʻokuʻu ka Hurun Research Institute i ka "2020 China Old Wine White Paper". Wahi a nā ʻike i ka pepa keʻokeʻo, 87% o nā mea inu inu waiwai nui i nīnauele ʻia i ʻōlelo ua makemake lākou i ka waina kahiko, a 84% i ʻōlelo he makemake nui lākou e kūʻai. "E" inu i ka waina kahiko ", ua hoʻololi mau kēia hoʻololi i ka hoʻonui mau ʻana o ka mākeke waina kahiko. Wahi a ka hōʻike "China Old Wine Market Index", manaʻo ʻia e 2021, ʻoi aku ka nui o ka mākeke o ka waina kahiko ma mua o 100 biliona.

ʻO ka ʻike ʻana o ka mea kūʻai aku a me ka ulu ʻana o ka mākeke ʻaʻole e pōmaikaʻi wale nō i ka mahele "waina kahiko", akā lawe pū kekahi i nā pilikia i ka mākeke waina kahiko. ʻO kekahi o nā pilikia nui loa pehea e hiki ai i nā mea kūʻai ke kūʻai i ka waina kahiko maoli me ka wiwo ʻole.

I ka wā ma mua, hoʻohana mau nā lawehala i ka mākeke waina i nā ʻano like ʻole e hoʻohālike i ka waina hoʻopunipuni e loaʻa ai nā waiwai nui. Hoʻohui ʻia, ua hoʻonui ka nui o nā hale inu wāina a me nā hana hoʻopili pinepine ʻana i ka nui o nā kumukūʻai no ka ʻike pilikino ʻana i ka waina kahiko. E laʻana iā Moutai. I ka makahiki i hala iho nei, ua hoʻololi ʻia nā māka inoa ʻelima "wainā Moutai" ma ka ʻūpā a me nā pono o nā huahana Moutai hou me ka inoa inoa "Kweichow Moutai". Kuhi ʻole kēia i ka ʻike kuhi hewa no nā mea kūʻai mai ʻaʻole pinepine e launa me ka waina kahiko.

I mea e hoʻonā ai i kēia pilikia a paipai i ka hoʻomohala olakino a pololei o ka ʻoihana, ua hana nui ʻia ka ʻenehana anti-counterfeiting traceability.

ʻO ka chain chain anti-counterfeiting traceability, pono e hoʻoulu ʻia ka waina kahiko

E laʻana iā Moutai. Ma ke ʻano he ʻona inu lama / waina kahiko, ua nui nā "aʻoaʻo aʻo" ma ka Pūnaewele e kōkua i nā mea kūʻai aku e ʻike i ka ʻoiaʻiʻo o nā waina kahiko, e like me ka nānā ʻana i nā kikoʻī o ka ʻōmole, hoʻopaʻa i ka pāpale kāpili, a me ka anti-counterfeiting. Nā manuale a me nā ʻano ʻē aʻe o waho, akā ʻo kēia ʻano o ka ʻike kūwaho e ka maka ʻōlohelohe e loaʻa i ka manawa o ka "punch maka", no laila, ʻo ka ʻike e nā ʻenehana he mea nui.

E pili ana i ka ʻike Moutai, ua hoʻokipa maikaʻi ʻia ka ʻōnaehana anti-counterfeiting i hoʻoili ʻia e Maoyou Commune a me Beijing Moutai Cultural Research Association. ʻO Maoyou Commune kahi kahua kūkaʻi ʻike ʻike maikaʻi ʻia o ka ʻike Moutai, ʻike a me ka moʻomeheu i ka pōʻai o nā hoa aloha Maoyou. Pehea e hiki ai i ka ʻenehana ke kōkua i ka poʻe kūʻai e ʻike i nā waina kahiko? Hiki iā mākou ke ʻike i ka ʻōnaehana anti-counterfeiting traceability o Maoyou Commune.

E waiho maʻalahi, ʻo ka ʻōnaehana anti-counterfeiting traceability ʻo ia hoʻi kēlā me kēia ʻōmole o Moutai i kāna "ID kāleka" ponoʻī, kahi e hoʻopaʻa ai i ka ʻike kumu o ka hue o Moutai, e like me ka makahiki, ke kumu, a pēlā aku. e ka nānā ʻana i nā code a me nā ʻāpana RFID. Ke ala e hōʻoia ai i ka waina kahiko.

Ma ke kumu o ka kuʻuna anti-counterfeiting traceability, hoʻohana ʻo Maoyou Commune i ka ʻenehana loea e hoʻomaikaʻi i ka ʻōnaehana anti-counterfeiting traceability. ʻO ka mea mua, ua hōʻike ʻo Maoyou Commune a me JD Digital Co., Ltd. i kahi palaka i loko o kāna "See Zhen" anti-counterfeiting traceability system. ʻO kaʻenehana Chain, ka hoʻokaʻawale, wehe, transparency, a me ka non-tamperability o ka ʻenehana blockchain e ʻoi aku ka hilinaʻi o ka ʻenehana anti-counterfeiting traceability.

Eia kekahi, ʻo Maoyou Commune a me ke code kumu pono pono ʻia hoʻi e hoʻonui ʻia i nā pepili i nā pepili RFID chip. ʻOi aku ka paʻakikī o ke kope hou o nā pepili, e hoʻonui ana i ke kumu kūʻai o ka hana hoʻopunipuni. E pili ana i nā loiloi, ua hana ʻo "See Zhen System" i kahi ʻōnaehana hoʻokele WMS + hale kūʻai kū hoʻokahi, a ʻoi aku ka maopopo o nā kaʻina hana a pau o ka Moutai.

Ma o ka ʻenehana ʻenehana a me ka hoʻokumu ʻana i kahi ʻōnaehana anti-counterfeiting āpau, ua loaʻa i ka wai ʻona Moutai kahiko i kūʻai ʻia e Maoyou Commune i ka "ʻoiaʻiʻo" a me "trackable". No nā mea kūʻai aku, pono wale lākou e huli i kā lākou kelepona paʻalima a scan i ke code e hiki ai ke kūʻai i kā lākou wāina punahele me ka hilinaʻi a aʻo e pili ana i ka ʻike waina e pili ana.

Ua haki ka ʻoihana waina kahiko, a ua kōkua ka ʻenehana i ka ʻoihana e hoʻomohala i kahi ʻano pololei

Inā he inu ponoʻī, hāʻawi manawaleʻa, a hōʻiliʻili hōʻiliʻili paha, ke manaʻo nei ke piʻi mau nei ka waiwai o ka waina kahiko, a ma hope o kēia hoʻolaha ʻana o ka mākeke, pono ke kākoʻo ʻia e kahi hoʻonohonoho mākeke maikaʻi.

No nā mea kūʻai aku, ʻo nā kānalua e pili ana i ke kūʻai ʻana i ka waina kahiko ka nui o ka ʻoiaʻiʻo a me ke kumu o ka waina. ʻO ka ʻōnaehana See Zhen i hoʻouka ʻia e Maoyou Commune kahi hoʻouka kaua pololei i nā wahi ʻeha o kēia mau ʻaoʻao ʻelua. Ma nā ʻōlelo e ʻike ai, he ʻoi aku ma mua o ʻumi mau makahiki o ka ʻike noiʻi Maotai a Maoyou Commune a me ka hōʻoia pālua o kahi hui loiloi waiʻona mana. E pili ana i ka traceability, hoʻohana ʻo Maoyou Commune i ka poloka a me nā ʻenehana ʻimi ʻē aʻe e hoʻolauna a me iterate e nānā i ka ʻike kahe waina i loko o ka hana. ʻO ka hoʻopaʻa leo ʻana a me ka hana ʻana i ka mīkini. Hoʻohui maoli ka hui ʻana o ka ʻoiaʻiʻo a me ka traceability i kahi ʻōnaehana paʻa paʻa, kahi e hāʻawi ai i ka maʻalahi no nā mea kūʻai aku e hoʻopau i ko lākou kānalua e pili ana i ke kūʻai ʻana i ka waina kahiko.

E like me Maoyou Commune, hoʻohana i nā ʻenehana uila e kūkulu i kahi ʻōnaehana piha o ka pono a me ka hiki ke loaʻa o ka Moutai waina kahiko, hāʻawi i nā hopena kūpono i nā kikoʻeha o ka ʻoihana waina kahiko i nā makahiki, a i kekahi ʻano hoʻonui i ka ulu ʻana o ka holoʻokoʻa. ʻoihana. Hilinaʻi wau i ka wā e hiki mai ana. E hoʻolako pū ka ʻenehana i kahi hōʻoia ikaika no ka hoʻomohala olakino a hoʻonohonoho pono ʻana o ka ʻoihana waina kahiko.


Ka manawa o ka manawa: Dec-07-2020